April 24, 2017
Smartphones have become an important part of our daily lives due to which app economy continues to expand and grow at a furious pace. Currently, more than 2 billion people use smartphones worldwide and these numbers are increasing rapidly. Due to these increasing numbers of users, there’s been a continuous growth in the number of companies that are adopting the mobile-first mindset, realizing that mobile is no longer an optional investment, rather a necessity.
- AR, VR, and mixed reality capabilities:
Since the year 2016, AR & VR technology has been revolutionary in gaming and entertainment industry. Some games and applications like Pokemon GO, Google Translate, Ink Hunter and Google Cardboard have been gaining massive popularity all around the world.
However, VR technology is not expected to grow as rapidly as AR. It is said that AR applications will flood the market by the end of 2017. Therefore, it is recommended to app developers to grow their interest towards, AR/VR application development
- The increase in Enterprise Applications:
The Key purpose of an enterprise mobile application is to help you streamline and easily manage crucial business processes. For many business users, especially those who are currently in the field or at remote locations, these applications will go from mobile first to mobile only. According to our opinion, development of enterprise applications should have more attention of companies and developers as these apps are successfully accomplishing their endeavors and are expected to continue further with a faster pace.
- Artificial Intelligence:
Artificial Intelligence was once considered a myth, but it is real now, and AI mobile applications are expected to grow with a furious pace in 2017. With the use of advanced analytics, cognitive interfaces into complex systems, and machine learning techs, AI will provide business users access to powerful insights which were never available to them before.
We already have a number of AI apps such as Siri, Google Now, Prisma & Cortana and expecting many more apps with advanced features in 2017.
- Interactive push notifications
Push notifications enable brands to easily reach out their customers with simple and short messages even without making them open the application. Push notifications are letting users take actions easily like responding to messages, even without opening the app which ultimately saves lots of time and battery, thus boosting the app functionality in a significant way.
- Increased attention towards security
Most developers focus on design and development of an application and completely skip the security part. Apps that ask for access to data unrelated to use fitness tracker app (data such as calendar data, log files, and other analytics) violate your privacy and you should be aware of the risks and consequences.
In 2017, it is expected that hackers will tend to continue the trend of exploiting security gaps in mobile apps for stealing confidential data. This is one negative app trend to increase in 2017. Whereas, this trend will tend developers to increase their focus on security in mobile applications.
Commercial electronic transactions through mobile phones will tend to increase at a faster pace. Instead of making payments through debit or credit cards, people have now started to prefer making purchases through Google wallet and Apple Pay. This has given a push to m-commerce trend. In 2017, M-Commerce will continue to grow due to its fast, convenient and safe mechanics of sending and transferring money.
Tech giants like Google and Apple are also contributing their efforts for promoting M-commerce solutions and services.
- Location-Based Technology
Due to the easy availability of GPS on all mobile devices today, location-based services will begin to evolve further and give users real-time information or deals based on their whereabouts. Within the last two years, we have seen the advancement of location-based technology and it shows no signs of slowing this year, particularly in the retail industry.
- Cloud-based Applications
Cloud technology has gained popularity in last few years amongst tech professionals and customers and everyone knows how it’s impacting our collective lives. Cloud computing has also built its place in the mobile world. We’re expecting some powerful mobile applications which will be able to directly fetch data from cloud and acquire minimum space in smartphone’s internal memory.
Google drive, OneDrive and Dropbox are some of market-leading cloud applications and in 2017 we will witness a lot of more cloud based mobile applications.
- IoT Applications
With the increasing popularity of IoT solutions, IoT is significantly revolutionizing business processes and taking it to the next level. Mobile apps are playing a key role in the success of IoT applications. New embedded sensors are included in smartphones for different operations, and thus mobile apps will make the most of this technology to make it adaptable to the consumers.
IoT applications are facing a Major boom right now, and according to experts, this growth will gain more pace in 2017. Companies and developers are suggested to put their efforts in IoT services and solutions.
- Instant Applications
An app that can be used without being downloaded and accessed by a single tap would obviously sound amazing. With Google’s announcement on instant apps that allows Android apps to run instantly, the level of ease of access simply accelerates with absolutely no time spent on downloading apps and reduced data usage. And, the star attraction here is that there will be no more eating up of memory space of your Smartphone.
With the increasing numbers of mobile app downloads, competition between app developers has also increased. This has lead market-leading companies and tech giants to come up with new ideas and technologies in order to become a regular part of their users’ lives.